Recently I had the opportunity to go back to First Properties of the Carolinas and speak about small business online marketing and use of technology. This is a firm that has seen my full curriculum of classes including 90 minute classes (each) on Twitter, Facebook & LinkedIn, Blogging & SEO, and Video & YouTube. The last time I was there was about a year ago, and … [Read more...]
How To Hire a Social Media Consultant
“Life moves pretty fast. If you don't stop and look around once in a while, you could miss it” - Ferris Bueller In this rapidly changing online marketing world, things are happening faster now then ever before. Not since the advent of the website has online marketing been so revolutionary. With fast pace comes all the bad stuff that goes with it including a crop of self … [Read more...]
What’s Next (Now) in Social Media to Follow Facebook and Twitter?
What could possibly come on the heels of Social Networking apps like Facebook and Twitter? Well, they are already here. You just might not know about them yet. Got a smart phone? Go get one – because the next NOW wave is Location Based GPS games. What???? … Games that use your GPS location as a primary factor. There are dozens of them out there as you can see here. … [Read more...]
10 Technology Tips For Realtors in 2010
Want to be successful in 2010? 80% of your business will most likely be referral based, so work that database. Follow up with old clients to just say hello and remind them you are still in the business. Do “Pop By’s” with an item of value (ala Brian Buffini). Host informative events and become known as the “Area Expert”. But what about that other 20%, or what if you have … [Read more...]
Objection # 704: Social Media Is a Fad, and Will Go Away
I recently spoke to a group of Real Estate Agents at a firm in Charlotte. There was a pretty good crowd as their BIC strongly suggested they come, and there was no cost to them. I got heckled pretty good, and the overarching sentiment in the crowd was that Social Media was a fad, and they could ignore it because it will go away. Now, I have already preached at length … [Read more...]